WEBVTT

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Augmented reality overlays digital content on a live view of the real world.

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Virtual reality replaces your environment.

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AR adds to it.

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In e-commerce it comes in three forms:

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products placed in your room, products anchored to your face or body, and marker-based experiences.

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For clothing, fixed 3D assets struggle with fabric.

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That's why apparel try-on uses generative AI instead.

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That's augmented reality.