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GuideDecember 11, 2025By Thibault Mathian

40 Frequently Asked Questions about Genlook: The AI Virtual Try-On Shopify App

Everything you need to know about Genlook, the generative AI virtual try-on solution for Shopify fashion brands. From installation and customization to pricing and analytics.

We know that navigating the world of AI and e-commerce tools can be overwhelming. To help you understand how Genlook can transform your Shopify store, we’ve compiled the most frequently asked questions from merchants just like you.

Here are 40 questions to help you understand how Genlook’s Virtual Try-On boosts confidence, reduces returns, and drives sales.

General

1. What is Genlook? Genlook is an AI-powered Virtual Try-On application designed specifically for Shopify fashion merchants. It allows your customers to upload a photo of themselves (or use a model) and see your clothing items on their body in seconds using advanced Generative AI.

2. How does Genlook’s technology work? Unlike older AR tech that overlays flat images, Genlook uses Generative AI to "dream" the clothing onto the customer's photo. It understands fabric drape, lighting, and fit, creating a realistic visualization of how the garment looks in real life.

3. Who is Genlook built for? Genlook is built for fashion brands of all sizes—from independent DTC labels to established retailers—who want to offer a premium "fitting room" experience without the high cost of 3D asset creation.

4. Does Genlook only work for clothing? It is optimized for tops, dresses, outerwear, and bottoms. It works best with standard fashion items where visual drape is important.

5. What makes Genlook different from other try-on solutions? The key difference is Generative AI. Most competitors require you to create expensive 3D models (.glb files) of every product. Genlook works with your existing 2D product photos, making it accessible to any brand immediately.

6. Do shoppers need to download an app? No. The experience is fully embedded in your Shopify store. It works directly in the browser on both desktop and mobile.

7. How accurate is the visualization? Genlook focuses on visual style and confidence. While it provides a realistic look at how a garment sits on a body type, it is designed to help with the "does this look good on me?" question rather than "is this exactly 42cm wide?".

8. Can shoppers use their own photos? Yes! We encourage shoppers to upload a "mirror photo" or a full-body picture. This gives the most personalized and realistic result.

9. Is user data secure? Absolutely. Customer images are processed securely for the generation and are not stored permanently unless required for the user's session history. We comply with GDPR and best privacy practices.

10. How fast is the generation? Generations typically take about 10-15 seconds. We use this time to show a loading state that builds anticipation, often keeping users on the page longer.


⚙️ Installation & Setup

11. How do I install Genlook on my Shopify store? It’s a one-click installation from the Shopify App Store. Once installed, you can enable the "Try On" widget via the Theme Editor.

12. Do I need a developer? No coding is required. Genlook uses Shopify’s "App Embed" system, meaning it integrates cleanly with your theme without messing up your code files.

13. Where does the button appear? By default, the "Try On" button appears on your product pages. You can customize its position using Shopify’s Theme Editor (App Blocks) to place it exactly where you want—like under the "Add to Cart" button.

14. How do I sync my products? Genlook automatically detects your products. You can choose to enable the Try-On feature for all products, specific collections, or manage them individually from the dashboard.

15. What kind of product photos do I need? Standard e-commerce shots work great. Front-facing photos of the garment (either on a model or a mannequin) yield the best results.

16. Can I preview the widget before going live? Yes. You can test the widget in your theme preview mode to ensure it looks perfect before your customers see it.

17. Does it work with Shopify 2.0 themes? Yes, Genlook is built with Shopify Online Store 2.0 standards in mind, ensuring fast performance and compatibility.

18. How do I uninstall Genlook? You can uninstall it like any other Shopify app. Because we use App Embeds, it leaves no leftover code in your theme files.


🎨 Customization & Branding

19. Can I match the widget to my brand? Yes. You can customize the button color, text, and icon to seamlessly blend with your brand’s aesthetic directly from the app settings.

20. Does Genlook support multiple languages? Yes! Genlook is translated into multiple languages, including English, French, Spanish, and Chinese, to support global customer bases.

21. Can I use Genlook for marketing content? Yes! We offer a "Studio" feature in the admin panel. This allows you (the merchant) to upload photos of models and dress them in your products to create unlimited marketing assets and on-model photos without booking a photoshoot.

22. Can I collect customer emails? Yes. Genlook includes a lead generation feature. You can set it to require an email opt-in after a certain number of try-ons, helping you grow your marketing list with high-intent shoppers.

23. Can I customize the "Try On" button text? Absolutely. You have full control over the Call-to-Action text on the button to fit your brand's voice.


📈 Performance & Analytics

24. Does Virtual Try-On actually increase sales? Yes. Data shows that customers who use the try-on feature have a significantly higher conversion rate (up to 35% higher in some cases) compared to those who don’t.

25. What metrics can I track? The Genlook dashboard provides a full funnel view: Widget Opens -> Photos Uploaded -> Images Generated -> Add to Carts. You can see exactly how the tool impacts your sales.

26. Can I see which products are tried on the most? Yes, our analytics help you understand which items are capturing your customers' imagination, even if they don't buy immediately.

27. Does it help with returns? By giving customers a better understanding of how an item looks on their body, Genlook reduces the "expectation gap," which is a leading cause of returns.

28. Do you support A/B testing? We use internal A/B testing to constantly optimize the widget's performance, and we provide you with the data to see the uplift in your own store.


🤝 Integrations & Compatibility

29. What Shopify plans does Genlook support? Genlook works on all Shopify plans, from Basic to Plus.

30. Can I use it on a custom storefront? Currently, Genlook is optimized for Liquid-based Shopify themes. If you have a headless setup, please contact our support for API access possibilities.

31. Does it work with other inventory apps? Yes, since Genlook is purely a frontend visual layer, it doesn't interfere with your inventory management or fulfillment apps.

32. Is it compatible with drawer carts? Yes, Genlook works seamlessly alongside standard Shopify UI elements, including drawer carts and slide-out menus.

33. Can I use the generated images in ads? Yes! Images generated via the Studio feature are yours to use in Facebook Ads, Instagram, or email campaigns.


💸 Pricing & Billing

34. How much does Genlook cost? We offer flexible pricing starting with a Free Trial. Paid plans start at just 9€/month for emerging brands, with scaled plans at 29€ and 99€ for higher volumes.

35. Is there a free trial? Yes, all merchants can start with a free trial to test the feature and see the magic on their own store.

36. How does billing work? Billing is handled directly through Shopify. It is a monthly subscription with no long-term lock-in.

37. Are there limits on generations? Each plan comes with a set number of "Try-On credits" (generations). If you exceed your limit, you can easily top up or upgrade your plan.

38. What happens if I uninstall? Your subscription is cancelled immediately, and you won't be charged for the next cycle.


🧩 Support & Troubleshooting

39. How can I get help? You can reach us directly via the chat in the app admin or email us at support@genlook.com. We are available to help you with setup and optimization.

40. What if a product doesn't look right? Genlook's AI is constantly improving. If a specific product isn't rendering perfectly, our support team can help you adjust the input settings or recommend the best type of product photo to use for optimal results.

FAQ

Frequently Asked Questions

What is Genlook?
Genlook is an AI-powered Virtual Try-On solution for Shopify brands. It allows shoppers to upload a photo of themselves and instantly see how your products look on them using Generative AI.
How does Genlook differ from other try-on apps?
Unlike AR tools that require expensive 3D models, Genlook uses Generative AI to work with your existing 2D product photos. It focuses on realistic visual drape and style rather than just simple overlays.
Do I need 3D models of my clothes?
No. Genlook works with your existing product photography. You don't need to invest in costly 3D modeling or 360-degree photography.
Does it work on mobile?
Yes, Genlook is fully responsive and optimized for mobile devices, where most fashion shopping happens today.

Still have questions?

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