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Comparison Guide

Genlook vs. Antla

Both apps offer AI virtual try-on for Shopify, but they serve different goals.See why Genlook is the preferred Antla alternative for brands focused on conversion, lead generation, and global growth.

The Short Verdict

Antla

Best for social sharing incentives

  • Good for social viral loops (share for discount)
  • Focus on "share the look"
  • No free plan (Starts at $19.99/mo)
  • English only widget
Recommended

Genlook

Best for conversion & lead generation

  • Free Plan Available to start
  • Lead Gen tools (customizable email collection)
  • Multi-language (EN, FR, ES, ZH, JA, KO)
  • Advanced Funnel Analytics
  • Conversion-Optimized UX (A/B tested widget)

Detailed Feature Comparison

Everything you need to know to make the right choice.

Feature
Genlook
Antla

Pricing Model

Free Plan Available (Starts at $14.99)
Paid only (Starts at $19.99)

Lead Generation

Smart Triggers (customizable)
Basic

Language Support

Multilingual (EN, FR, ES, ZH, JA, KO)
English Only

Social Viral Loops

Basic Sharing Links
Advanced (Core Feature)

Analytics

Full Funnel & Conversion Tracking
Basic Usage Stats

Size Chart Integration

Coming Soon
Included

Customer UX

A/B Tested, Conversion-Optimized Widget
Standard widget

Integration

Shopify App Embed
Shopify App Embed

Viral Loops vs. Sustainable Growth

The core philosophy difference between Antla and Genlook helps you decide which is right for your stage of growth.

Antla: The "Share" Engine

Antla's primary unique selling point is its "Share for Discount" feature. It incentivizes users to share their try-on results on social media to unlock a coupon code.

When to choose Antla: If your primary marketing strategy relies heavily on viral user loops and you are willing to discount your products to achieve that virality.

Genlook: The Conversion Engine

Genlook focuses on the purchase journey itself. We prioritize rendering quality, speed, and lead capture. Instead of requiring social shares, we capture high-intent emails (leads) and provide a friction-free try-on experience.

Why Genlook wins: Not every customer wants to share their photo on Instagram. Genlook respects user privacy while giving you, the merchant, the data (emails & analytics) you need to close the sale via email marketing or retargeting.

Why Merchants Switch

More than just a try-on button

Genlook is built for brands that want to own their customer data and truly understand their funnel.

Built for Conversion

While Antla focuses on social sharing, Genlook is designed to drive sales directly on your product pages. Our widget is optimized to reduce hesitation and increase Add to Cart rates.

Lead Generation

Don't let visitors leave without a trace. Genlook captures emails during the try-on process, turning high-intent users into leads for your CRM, even if they don't buy immediately.

Global Ready

Your brand is global, and your tools should be too. Genlook automatically detects and translates into English, French, Spanish, Chinese, Japanese, and Korean, ensuring a seamless experience for every shopper.

While Antla focuses heavily on the viral sharing aspect, Genlook prioritizes the complete merchant lifecycle. From actionable funnel insights to capturing high-intent leads directly from the widget, our goal is to help you build a sustainable, data-rich business, rather than focusing solely on viral moments.

Beyond the Hype: Building a Brand

While Antla's "share-to-discount" feature is a clever viral mechanic, it creates a specific type of brand perception—one focused on discounting and public exposure. For premium brands and boutiques, asking customers to post their personal photos for a coupon might not align with a premium brand experience.

Genlook is designed for the modern fashion merchant who values brand integrity and data ownership. We treat the virtual fitting room as a high-trust environment. By respecting user privacy, we increase the likelihood of customers actually uploading a photo. And when they do, our smart lead capture system (which you can configure) asks for an email at the right moment—building your owned audience rather than renting attention on social media.

The ROI of Virtual Try-On

Virtual try-on isn't just a novelty; it's a conversion engine. Our internal data shows that customers who engage with the Genlook widget have a 35% higher conversion rate compared to the site average.

This happens because visualization removes uncertainty. When a shopper can see the drape and fit on a body similar to theirs (or their own), "will it fit?" anxiety decreases. Antla locks this experience behind a paywall or a social share wall. Genlook makes it accessible to every visitor, maximizing the number of people who get that "aha!" moment with your product.

Actionable Funnel Analytics

To grow your business, you need to understand how your tools are performing. While Antla provides basic usage statistics, Genlook gives you full visibility into the try-on funnel.

Our analytics dashboard tracks everything from widget impressions and opens to successful image generations and Add to Cart events. You can see exactly how the virtual fitting room impacts your sales and optimize your product pages accordingly with concrete data.

FAQ

Frequently Asked Questions

Is Genlook really free to start?
Yes. Genlook offers a free tier so you can test the quality and see the impact on your conversion rates before paying a dime. Antla currently only offers paid plans.
Can I use Genlook if I already installed Antla?
Yes, you can easily switch. Just disable the Antla app embed in your Shopify theme editor and enable Genlook. It takes less than 2 minutes.
Does Genlook work with my existing product photos?
Absolutely. Genlook works with your existing product catalog. For best results, we recommend ghost mannequin shots or flat lays, but it works with model photos too.

Ready to upgrade your fitting room?

Join the merchants seeing 35% higher conversion rates with Genlook. Start for free today.