Virtual try-on for Indian ethnic wear.

Genlook shows sarees, lehengas and kurtas on the shopper's own photo, right on the product page. Shoppers see how the drape, embroidery and full set look on them before they order festive or wedding outfits.

Shopper's photo
Shopper's photo
Your product photo
Your product photo
The try-on8.2 s
The try-on

Free plan, no card needed

Used by 900+ fashion stores

Karl Lagerfeld
Fashion's Park
Sanaulla International
Monastery
Aspiga
Saltrock
Como 1907
Kelly Felder
ESSENTIA
G2000
GQSize
Daly Dress
Al Karim Fabrics
Gabos London
Bo-Star
Anthony's
CĖNC
SARA ELEMARY

Examples of ethnic wear try-ons

Same shopper photo, three different outfits, each with the product photo it came from.

Silk Banarasi sareeSilk Banarasi saree, original photo
Silk Banarasi saree
Embroidered lehenga setEmbroidered lehenga set, original photo
Embroidered lehenga set
Embroidered anarkali setEmbroidered anarkali set, original photo
Embroidered anarkali set

Product photos don't show how ethnic wear drapes on the shopper

How a saree looks depends on how it drapes on the person wearing it. A lehenga is often chosen for one wedding, sometimes from another country, with no way to try it first. Shoppers take screenshots, ask family for opinions, and often leave the cart before buying.

  • Drape looks different on every person, and a model photo shows someone else
  • Festive purchases have deadlines, so a delayed decision can miss the occasion
  • Genlook shows the piece on the shopper's own photo, on the product page
Your product photo today
Genlook
The same product on the shopper

900+

fashion stores use Genlook

5.0

rating on the Shopify App Store

8.2s

median time per try-on

Kurta to lehenga

styles from daily wear to bridal

Try-on for everything from daily kurtas to bridal lehengas

Sarees, anarkalis and shararas each have their own shape. The try-on keeps each silhouette and drape on the shopper's proportions.

SareesLehenga cholisAnarkalisSalwar kameezKurtas & kurtisSherwanisNehru jacketsDupatta sets

How Genlook renders drape, embroidery and dupattas

Saree drape

The pallu over the shoulder, the pleats at the waist and the fall of the skirt render the way they would when worn.

Embroidery detail

Zari, sequin work and brocade keep their detail, so shoppers can see the craftsmanship they are paying for.

Full sets

Lehenga, choli and dupatta render together as one outfit.

Works with your current photos

On-model shots and packshots both work. You don't need to reshoot your catalog or use special angles.

Banarasi saree, generated
Banarasi saree, generated
Anarkali set, generated
Anarkali set, generated

Where stores use try-on

Wedding & festive collections

These are high-priced pieces bought for a specific occasion. Shoppers can see the lehenga on themselves before the festive season.

Diaspora shoppers

Shoppers ordering from another country can't visit the store. Try-on lets them see the outfit on themselves from the product page.

Daily-wear kurtas

Lower-priced pieces that shoppers buy often. Try-on helps them compare styles and colors on themselves.

Festive and wedding wear is bought against a deadline

Ethnic wear combines high prices, fixed occasion dates and many shoppers buying from abroad. For example, a shopper in Toronto may order a lehenga for a wedding in Jaipur. If it disappoints, there may be no time for a second delivery. When shoppers hesitate on the product page, the sale can miss the occasion it was meant for.

Showing the outfit on the shopper's own photo answers the main question in this category: how the piece looks on them. Try-on shows style and drape. It doesn't show measurements, so your size chart still handles sizing. It runs on the product photos you already have, from daily-wear kurtas to bridal collections. The live demo has a full Indian ethnic rail to try, and the ROI calculator estimates the impact on your traffic.

Frequently asked questions

Does it handle saree drape?

Yes. The drape renders on the shopper's photo, including the pallu, pleats and fall. Each silhouette, from saree to anarkali to sharara, keeps its own shape.

What about heavy embroidery and zari work?

Embroidery, sequins and brocade keep their detail in the try-on, as they appear in your product photos.

Do lehenga and salwar sets render as full outfits?

Yes. Multi-piece sets render as the complete outfit shown in your product photo, dupatta included.

Does it work for menswear like kurtas and sherwanis?

Yes. Kurta-pajama sets, sherwanis and Nehru jackets work the same way, on the shopper's own photo.

What product photos work best?

Your existing photos work: on-model shots or clean packshots on a plain background.

What does it cost?

Genlook has a Free plan with 10 try-ons a month, and no card is required. Paid plans include more try-ons each month. Shoppers who only browse don't use any try-ons.

Available on

Or use the Try-On API for a custom store.

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