Let customers try-on your products, from anywhere.
Genlook is an AI-powered virtual fitting room that integrates seamlessly into your Shopify store. Give your customers the confidence to purchase by letting them see how clothes look on their own body, increasing conversions and reducing returns.
Or try the live demo store →
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"Changed the game for our return rates"
SHOPIFY APP STORETrusted by brands worldwide
From startups to established retailers
Introduction
What is Genlook?
See how AI virtual try-on transforms the shopping experience in this short overview.
How it works
From browsing to buying in seconds
Give your customers the virtual fitting room experience they've been waiting for. No app downloads, just instant confidence.
Snap or Upload
Shoppers take a quick photo or upload one directly on the product page.
Instant AI Magic
Our AI realistically dresses them in your product in seconds, preserving fabric drape and lighting.
Convert with Confidence
Hesitation disappears. Returns decrease.
Proven +35% conversion rate liftFeatures
Everything you need to scale
Powerful tools designed to increase engagement and sales, without the complexity.
High-Fidelity AI
Our model understands fabric textures, lighting, and body physics to deliver the most realistic try-on experience on the market.
Shopify Native
Built exclusively for Shopify. Installs as an App Embed block, meaning no code to edit and zero impact on your theme's performance.
Conversion Analytics
Don't guess. Measure the impact with our built-in analytics dashboard. Track widget opens, try-ons, and add-to-cart rates.
Integrations
Works with your favorite tools
Shopify
Seamlessly integrated with your Shopify store. Our AI leverages real-time product data and inventory to deliver personalized try-on experiences directly on your product pages.
Klaviyo
Sync new subscribers and shopper insights captured in Genlook directly into Klaviyo. Fuel smarter segmentation and trigger automated flows based on try-on engagement.
AI Product Studio
Create professional product photos without expensive photoshoots
Beyond customer try-ons, Genlook's AI Studio lets you generate stunning product photos with your own models. Create UGC-style content, marketing materials, and social media assets in minutes, all powered by the same advanced AI technology.
- ✓Generate professional product photos with your models
- ✓Create UGC-style content for marketing campaigns
- ✓Save time and money on traditional photoshoots
- ✓Use the same credits as your virtual try-on widget
Studio Mode
Available in your dashboard
Access the AI Studio directly from your Genlook dashboard. Upload your product images and model photos, then generate professional marketing assets in seconds. Perfect for creating social media content, email campaigns, and product catalogs.
About Genlook
Built by someone who gets it
Genlook was created from real experience in the Shopify ecosystem and a personal frustration with online fashion shopping.
The Story
After years of working in the Shopify and e-commerce ecosystem, I experienced the same frustration many shoppers face: buying clothes online always felt like a gamble. Will it fit? Will it look good on me?
Seeing fashion brands struggle with high return rates and hesitant customers, the solution became clear: let people see how clothes would actually look on them before buying. In 2025, with AI making this possible, Genlook was born.
The Team
Thibault Mathian
Founder & Developer
With extensive experience in the Shopify ecosystem, Thibault combines technical expertise with a deep understanding of merchant needs to build practical solutions for fashion retailers.
Pricing
Start free. Scale as you grow.
Simple usage-based pricing. No hidden fees or long-term contracts.
Free
$0
- 100 base generations
- 5 monthly generations
Starter
$9/month
- 200 monthly generations included
- $0.15 per additional generation
Growth
$29/month
- 400 monthly generations included
- $0.09 per additional generation
- Priority support
Pro
$99/month
- 1500 monthly generations included
- $0.08 per additional generation
- Remove Genlook branding
- Priority support
- Custom branding options
Not sure which plan is right for you?
Use our advanced ROI calculator to estimate your costs and potential revenue lift based on your specific traffic and conversion metrics.
Open ROI Calculator→From the blog
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Top Generative AI Use Cases Transforming Retail in 2025
Discover how Generative AI is revolutionizing the retail industry, from hyper-personalized shopping experiences and virtual try-ons to dynamic content creation and inventory management.
What Is User-Generated Content (UGC) and How Is It Reshaping Marketing in 2025?
Explore how User-Generated Content (UGC) is transforming the marketing landscape, driving authenticity, and engaging Gen Z with cost-effective strategies.
FAQ
Frequently Asked Questions
Everything you need to know about getting started with Genlook.
How does Genlook work?↓
Is there a free plan?↓
How long does it take to set up?↓
What types of clothing work best?↓
Is customer data secure and private?↓
Can I customize the widget appearance?↓
Can I select which product image is used for the try-on?↓
What languages does the widget support?↓
Can customers take a photo directly instead of uploading one?↓
How can Genlook provide insights about my customers?↓
What if I need help or have questions?↓
Still have questions?