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Connect Genlook to your Klaviyo account in a few clicks. Once connected, every identified try-on is sent to Klaviyo as a Tried On Product event, ready to power segments and flows.
Genlook does not send order events. If you use Shopify, Klaviyo’s native Shopify integration already tracks purchases.

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Before you connect

  • Genlook is installed and the try-on widget is live on your store.
  • Shoppers can be identified: they’re logged in, or you’ve enabled Email Collection in Genlook Settings (we recommend asking after the 2nd try-on).
Anonymous visitors who never share an email won’t appear in Klaviyo.

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Connect Klaviyo

1

Open Integrations

Shopify: In the Genlook app, go to Integrations.WooCommerce, PrestaShop, and other platforms: Sign in at app.genlook.app, open your site, then go to Integrations.
2

Click Connect

Find Klaviyo and click Connect. A Klaviyo authorization window opens in a new tab.
3

Authorize Genlook

Sign in to Klaviyo if needed, then approve the connection. When you see the success message, close that tab and return to Genlook.
4

Confirm Connected

Back in Genlook, the Klaviyo row should show a Connected badge. You’re done; try-on events will sync automatically.
5

Choose a list (WooCommerce and other non-Shopify platforms)

At app.genlook.app, open your site’s Integrations and pick the Klaviyo list that consented shoppers should be subscribed to.Only emails captured with the marketing opt-in checkbox shown and ticked are subscribed, and sync is ongoing: emails captured before you choose a list are not backfilled.On Shopify you don’t pick a list (see Profiles and list building).

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Build flows in Klaviyo

In Klaviyo, create a Flow triggered by the metric Tried On Product. A few ideas:
  • Send a follow-up email 24 hours after a try-on if the shopper hasn’t purchased.
  • Target shoppers who tried on a specific product with reviews or a size guide.
Each event includes which product (and variant, when available) the shopper tried on.

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Event properties

The Tried On Product event mirrors Klaviyo’s native “Viewed Product” shape, so you can segment and filter flows on flat properties. Any field Genlook can’t resolve is omitted (never sent as empty). Use {% catalog event.ProductID %} in a flow email to render the tried-on product from your synced catalog.

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Profiles and list building

How consented emails reach Klaviyo depends on your platform.
Genlook does not create Klaviyo profiles directly. When a shopper opts in through the widget, Genlook records the consent on their Shopify customer record (emailMarketingConsent: SUBSCRIBED). Klaviyo’s native Shopify integration, which you run alongside Genlook, then syncs that profile and consent.This keeps Shopify the single source of truth for consent and avoids duplicate or conflicting profiles. Genlook’s job on Shopify is the Tried On Product event; profiles come from the native sync.

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Verify it’s working

  1. Complete a test try-on as a logged-in customer, or after submitting an email through the widget.
  2. In Klaviyo, open Analytics → Metrics and look for Tried On Product.
  3. Open a customer profile and confirm the event appears.

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Disconnect

In Genlook Integrations, click Disconnect on the Klaviyo row. Events stop syncing immediately; existing Klaviyo data is not deleted.