Virtual try-on for swimwear.

Swimwear shoppers want to see the cut, coverage and neckline on their own body before they buy. Genlook adds a try-on button to your product pages, so shoppers can see a suit on their own photo in under 10 seconds.

Shopper's photo
Shopper's photo
Your product photo
Your product photo
The try-on8.2 s
The try-on

Free plan, no card needed

Used by 900+ fashion stores

Karl Lagerfeld
Fashion's Park
Sanaulla International
Monastery
Aspiga
Saltrock
Como 1907
Kelly Felder
ESSENTIA
G2000
GQSize
Daly Dress
Al Karim Fabrics
Gabos London
Bo-Star
Anthony's
CĖNC
SARA ELEMARY

Example swimwear try-ons

Swimsuits and swim shorts on two shoppers. Each result is shown next to the product photo it was made from.

One-piece swimsuitOne-piece swimsuit, original photo
One-piece swimsuit
Bikini topBikini top, original photo
Bikini top
Rash guardRash guard, original photo
Rash guard
Board shortsBoard shorts, original photo
Board shorts

Swimwear shoppers can't see the cut and coverage on their own body

A high-cut leg or a plunge neckline looks different depending on the wearer's proportions. When shoppers can't picture the coverage on themselves, they leave the cart or order several sizes. Returned swimwear is often hard to resell for hygiene reasons.

  • Swimwear is often named as one of the hardest items to buy online
  • Returned swimwear often can't be resold
  • Genlook shows the cut and coverage on the shopper's photo before they order
Your product photo today
Genlook
The same product on the shopper

900+

fashion stores use Genlook

5.0

rating on the Shopify App Store

8.2s

median time per try-on

Bikinis to rash guards

swim styles supported

Try-on for bikinis, one-pieces, tankinis and board shorts

High-waisted bottoms, tankinis and plunge necklines each cover the body differently. Genlook shows each cut on the shopper's photo.

BikinisOne-piecesBoard shortsRash guardsHigh-waistedPlunge necklinesCheeky cutsTankinis

How Genlook shows swimwear on the shopper's photo

Shows the cut and coverage

High-waisted, cheeky and plunge cuts are shown on the shopper's photo, so they can judge the coverage.

Matches the photo's lighting

The suit is blended with the shopper's skin tone and the lighting of their photo.

Follows the shopper's body

The suit is placed on the body in the shopper's photo, whatever their shape.

Private by default

Photos are encrypted in transit and at rest, never used to train AI models, and deleted after 7 days.

One-piece, generated
One-piece, generated
Rash guard, generated
Rash guard, generated

Where stores use try-on

Product pages

Shoppers see the cut, coverage and neckline on their own photo, next to the add-to-cart button.

Collection browsing

Shoppers reuse the same photo to compare bikinis, one-pieces and tankinis across the collection.

Seasonal launches

Link summer campaign emails to product pages with try-on.

Why swimwear returns are costly for stores

45% of women say it's hard to find a swimsuit that fits right. Swim returns also carry a cost other categories don't: hygiene rules mean a returned suit often can't be resold. Cut and coverage vary a lot from one body to another, which is why many shoppers order several sizes.

Genlook shows the cut and coverage on the shopper's own photo before the order is placed. The size chart still covers size. Privacy matters a lot in this category: photos are encrypted, never used to train AI models, and deleted after 7 days. The live demo shows how cuts render.

Frequently asked questions

Does it work for both bikinis and one-pieces?

Yes. Genlook handles bikinis, one-pieces, board shorts and rash guards.

How does the AI handle different body types?

Each try-on is generated from the shopper's own photo, so the suit is shown on their body and proportions.

Are user photos secure?

Yes. Photos are encrypted in transit and at rest, never used to train AI models, and deleted automatically after 7 days.

Does it replace a size chart?

No. Try-on shows the cut and coverage on the shopper's photo. The size chart is still how they pick a size.

What product photos work best?

The ones you already have: flat lay, ghost mannequin or on-model shots on a plain background.

What does it cost?

The Free plan includes 10 try-ons a month, and no card is required. Paid plans include more try-ons each month.

Available on

Or use the Try-On API for a custom store.